Hi-Tec’s most sought-after sneaker finally hits South African streets
Hi-Tec’s legacy of innovation takes a bold step forward with the launch of the HTS74 sneaker, a contemporary reimagining of the iconic Silver Shadow from 1981.
Already a favourite among fashion insiders across Europe, the HTS74 is Hi-Tec’s leading casual sneaker in the region, spotted on trendsetters navigating city streets with effortless style.
Designed for those who move with purpose, the HTS74 seamlessly balances heritage aesthetics with cutting-edge technology, delivering a sneaker that’s equal parts modern style and functional performance.
Crafted for motion, the HTS74 features Hi-Tec’s advanced RollinGait®︎ System (RGS), developed in collaboration with Vibram - the global pioneer in crafting high-performance rubber soles for outdoor and lifestyle pursuits - ensuring effortless movement while reducing muscle fatigue. The result? A sneaker engineered for daring outfits and comfort that keeps up with your every stride.
Five fresh colourways will drop each month on the 19th between February and June, rolling out online and in select Hi-Tec stores.
Each drop will be showcased in an exclusive retail experience, with minimalist design and sleek craftsmanship. Think clean lines, refined materials, and subtle yet striking displays that let the sneakers do the talking. You’ll want to be first in line for every exclusive drop.
The HTS74 isn’t just a sneaker: It’s a collector’s piece, and once it’s gone, it’s gone. With ultra-limited availability, these releases will only be available for a short time, making each drop a must-have moment in local sneaker culture.
Available at a retail price of R1,799.00, the HTS74 lands online and in select Hi-Tec stores, including Somerset West, Tyger Valley, Stellenbosch, Kolonnade, East Point, The Grove, and George.
To mark the launch of the HTS74 in South Africa, Hi-Tec has enlisted Johannesburg-based streetwear culture tastemakers, S.W.A.N.K, to visually narrate the launch of the sneaker in collaboration with influencers Mvelo Makhanya, Loatinover Pounds and Selfmade Cheeseboy.
The first limited release arrives today.